El problema de la obesidad en tiempos de capitalismo tardío: de la economía neoliberal a las políticas públicas colaborativas basadas en el “buen vivir”

We study the problem of obesity based on current critical theory, which analyzes the problem posed by late capitalism as its cause. The study uses a critical perspective framed in the Hegelian studies, specifically in one of his central books, The Science of Logic, because in it “the immediate” allows us to visualize how the current ideology operates subjecting the human being and how “the immediate” is one of the principles that dominate capitalism, from which we analyze the issue. The capitalist logics are a reality that create social, political and cultural model in which the human being is trapped, assuming the productive and nutritional stance of this system that launches us to achieve high levels of production and a food policy based on the business benefit and consumption over the care ethic. We finish it by proposing the construction of public policies focused on what has been called “good living” in Latin America.